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Fascinating current examples illustrate these professional management techniques. The second edition elaborates on the events sector maturity model as a measurement tool for cities, regions and countries. This has been tried and successfully tested in developing economies and assisted in the rapid development and sustainability of events in Dubai and many other destinations.
Each chapter contains exhibits, questions, bullet points and clear explanations of the tools and techniques. Brand new material includes:
A full explanation of the maturity model including post-pandemic solutions
New case studies and exhibits
A new section on teaching and training in event management
The chapters are fully supported by further current case studies and examples on the publisher's and the author's website. Online material also includes 11 lesson plans for a semester course, containing assessment items, learning objectives and teaching tips for each topic, and event photos and author videos explaining the topics. This will be essential reading for all students of Event Management.
Fascinating current examples illustrate these professional management techniques. The second edition elaborates on the events sector maturity model as a measurement tool for cities, regions and countries. This has been tried and successfully tested in developing economies and assisted in the rapid development and sustainability of events in Dubai and many other destinations.
Each chapter contains exhibits, questions, bullet points and clear explanations of the tools and techniques. Brand new material includes:
A full explanation of the maturity model including post-pandemic solutions
New case studies and exhibits
A new section on teaching and training in event management
The chapters are fully supported by further current case studies and examples on the publisher's and the author's website. Online material also includes 11 lesson plans for a semester course, containing assessment items, learning objectives and teaching tips for each topic, and event photos and author videos explaining the topics. This will be essential reading for all students of Event Management.
William O'Toole is a consultant working around the world as an events development specialist for organizations such as the European Commission, Deloitte, and the United Nations as well as national and state governments, private companies, and cities.
Section 1: Strategic feasibility and development. 1. Events Sector Maturity Model. 2. How to develop an events strategy. 3. Preparing the strategy. 4. Event support: directing the development. 5. Implement the strategy. 6. Techniques and tools for events development. 7. Building competency: associations, awards and training. Section 2 Management feasibility and development. 8. Management models and the business case. 9. Setting up the management system. 10. Event management processes. 11. Event management processes section two. Section 3 Operation feasibility and development. 12. Event metrics and checklists. 13. Event operations: upstream design. 14 Competency training and teaching event management.
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Einband - flex.(Paperback) |
| ISBN-13: | 9781032000879 |
| ISBN-10: | 1032000872 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | O'Toole, William |
| Auflage: | 2. Auflage |
| Hersteller: | Routledge |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 246 x 189 x 18 mm |
| Von/Mit: | William O'Toole |
| Erscheinungsdatum: | 14.12.2021 |
| Gewicht: | 0,644 kg |
William O'Toole is a consultant working around the world as an events development specialist for organizations such as the European Commission, Deloitte, and the United Nations as well as national and state governments, private companies, and cities.
Section 1: Strategic feasibility and development. 1. Events Sector Maturity Model. 2. How to develop an events strategy. 3. Preparing the strategy. 4. Event support: directing the development. 5. Implement the strategy. 6. Techniques and tools for events development. 7. Building competency: associations, awards and training. Section 2 Management feasibility and development. 8. Management models and the business case. 9. Setting up the management system. 10. Event management processes. 11. Event management processes section two. Section 3 Operation feasibility and development. 12. Event metrics and checklists. 13. Event operations: upstream design. 14 Competency training and teaching event management.
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | Einband - flex.(Paperback) |
| ISBN-13: | 9781032000879 |
| ISBN-10: | 1032000872 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | O'Toole, William |
| Auflage: | 2. Auflage |
| Hersteller: | Routledge |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 246 x 189 x 18 mm |
| Von/Mit: | William O'Toole |
| Erscheinungsdatum: | 14.12.2021 |
| Gewicht: | 0,644 kg |
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