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Beschreibung

Despite the availability of cheap, fast, accurate and usable eye trackers, there is still little information available on how to develop, implement and use these systems. This second edition of Andrew Duchowski's successful guide to these systems contains significant additional material on the topic and fills this gap in the market with this accessible and comprehensive introduction. Opening with useful background information, including an introduction to the human visual system and key issues in visual perception and eye movement, the second part surveys eye-tracking devices and provides a detailed introduction to the technical requirements necessary for installing a system and developing an application program. The book focuses on video-based, corneal-reflection eye trackers - the most widely available and affordable type of system, before closing with a look at a number of interesting and challenging applications in human factors, collaborative systems, virtual reality, marketing and advertising.

Despite the availability of cheap, fast, accurate and usable eye trackers, there is still little information available on how to develop, implement and use these systems. This second edition of Andrew Duchowski's successful guide to these systems contains significant additional material on the topic and fills this gap in the market with this accessible and comprehensive introduction. Opening with useful background information, including an introduction to the human visual system and key issues in visual perception and eye movement, the second part surveys eye-tracking devices and provides a detailed introduction to the technical requirements necessary for installing a system and developing an application program. The book focuses on video-based, corneal-reflection eye trackers - the most widely available and affordable type of system, before closing with a look at a number of interesting and challenging applications in human factors, collaborative systems, virtual reality, marketing and advertising.

Zusammenfassung

Despite the availability of cheap, fast, accurate and usable eye trackers, there is still little information available on how to develop, implement and use these systems. This second edition of Andrew Duchowski's successful guide to these systems contains significant additional material on the topic and fills this gap in the market with this accessible and comprehensive introduction. Opening with useful background information, including an introduction to the human visual system and key issues in visual perception and eye movement, the second part surveys eye-tracking devices and provides a detailed introduction to the technical requirements necessary for installing a system and developing an application program. The book focuses on video-based, corneal-reflection eye trackers - the most widely available and affordable type of system, before closing with a look at a number of interesting and challenging applications in human factors, collaborative systems, virtual reality, marketing and advertising.

Inhaltsverzeichnis
to the Human Visual System (HVS).- Visual Attention.- Neurological Substrate of the HVS.- Visual Psychophysics.- Taxonomy and Models of Eye Movements.- Eye Tracking Systems.- Eye Tracking Techniques.- Head-Mounted System Hardware Installation.- Head-Mounted System Software Development.- Head-Mounted System Calibration.- Table-Mounted System Hardware Installation.- Table-Mounted System Software Development.- Table-Mounted System Calibration.- Eye Movement Analysis.- Eye Tracking Methodology.- Experimental Design.- Suggested Empirical Guidelines.- Case Studies.- Eye Tracking Applications.- Diversity and Types of Eye Tracking Applications.- Neuroscience and Psychology.- Industrial Engineering and Human Factors.- Marketing/Advertising.- Computer Science.- Conclusion.
Details
Erscheinungsjahr: 2007
Genre: Importe, Informatik
Rubrik: Naturwissenschaften & Technik
Medium: Taschenbuch
Inhalt: xxvi
334 S.
113 s/w Illustr.
334 p. 113 illus.
ISBN-13: 9781846286087
ISBN-10: 1846286085
Sprache: Englisch
Herstellernummer: 11574002
Einband: Kartoniert / Broschiert
Autor: Duchowski, Andrew
Auflage: 2nd edition
Hersteller: Springer London
Springer-Verlag London Ltd.
Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, D-69121 Heidelberg, juergen.hartmann@springer.com
Maße: 235 x 159 x 27 mm
Von/Mit: Andrew Duchowski
Erscheinungsdatum: 14.08.2007
Gewicht: 0,56 kg
Artikel-ID: 102068428