Scenario Planning and Tourism Futures

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Sprache: Englisch

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Beschreibung

This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. It provides an overview of the theoretical development of scenario planning, describes the scenario planning method and puts it into the context of strategic foresight. A variety of scenario planning and futures case studies are presented which demonstrate how scenario planning is used and deployed. Each case study is drawn from the European Tourism Futures Institute's 12 years of practice, emphasising the different stages of the scenario planning method, and includes learning points and discussion questions to help readers understand key concepts, theories and applications.

Über den Autor

Albert Postma is Professor of Strategic Foresight at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include foresight, scenario planning, tourism community relations and overtourism.

Details

Erscheinungsjahr:	2024
Fachbereich:	Allgemeines
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
ISBN-13:	9781845418861
ISBN-10:	1845418867
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Postma, Albert Hartman, Stefan Yeoman, Ian
Hersteller:	Channel View Publications
Verantwortliche Person für die EU:	Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße:	234 x 156 x 15 mm
Von/Mit:	Albert Postma (u. a.)
Erscheinungsdatum:	10.12.2024
Gewicht:	0,401 kg