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Tested Sentences That Sell - Masters of Marketing Secrets
Why the Sizzle Sells the Steak
Taschenbuch von Robert C. Worstell (u. a.)
Sprache: Englisch

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Beschreibung
To understand advertising, you need to understand salesmanship.

Both are filled with mis-steps, gimmicks, and frauds.

Advertising is widely understood to be "Salesmanship in Print." Understanding what makes a successful salesman then gives you the basics of what will make successful ads. With this tested collection of solutions, any person is well on their way to understanding human nature and how to approach prospects in order that marketing becomes routinely effective.

During 10 years of research, Wheeler tested over 105,000 words and phrases on more than 19 million people, resulting in the development of his "5 Wheeler Points" and, in 1937, the publication of "Tested Sentences That Sell".

Wheeler's principles as powerful today as they were when this book was originally published in 1937. Even as things change, technology transforms, business evolves - human nature has stayed the same.

Get your copy today and Master these secrets for yourself.
To understand advertising, you need to understand salesmanship.

Both are filled with mis-steps, gimmicks, and frauds.

Advertising is widely understood to be "Salesmanship in Print." Understanding what makes a successful salesman then gives you the basics of what will make successful ads. With this tested collection of solutions, any person is well on their way to understanding human nature and how to approach prospects in order that marketing becomes routinely effective.

During 10 years of research, Wheeler tested over 105,000 words and phrases on more than 19 million people, resulting in the development of his "5 Wheeler Points" and, in 1937, the publication of "Tested Sentences That Sell".

Wheeler's principles as powerful today as they were when this book was originally published in 1937. Even as things change, technology transforms, business evolves - human nature has stayed the same.

Get your copy today and Master these secrets for yourself.
Über den Autor
Dr. Worstell is known for the depth and volume of his research - as well as his published works.

With seven degrees to his credit, ranging from comparative religions to computer networking, there are few fields he hasn't researched as a means to finding workable truths anyone can apply.

His current work is in making fiction writing profitable, and kicking over the bee-hives of established "guru's" in that field. Worstell feels that creating a living by writing should be simple and inexpensive.

Most of his work is available through his blog posts long before they become books. This blog-to-book method is a way of sharing and refining his material broadly to everyone.
Details
Erscheinungsjahr: 2014
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781312100350
ISBN-10: 1312100354
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Worstell, Robert C.
Wheeler, Elmer
Hersteller: Lulu.com
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 229 x 152 x 14 mm
Von/Mit: Robert C. Worstell (u. a.)
Erscheinungsdatum: 31.05.2014
Gewicht: 0,38 kg
Artikel-ID: 105256218
Über den Autor
Dr. Worstell is known for the depth and volume of his research - as well as his published works.

With seven degrees to his credit, ranging from comparative religions to computer networking, there are few fields he hasn't researched as a means to finding workable truths anyone can apply.

His current work is in making fiction writing profitable, and kicking over the bee-hives of established "guru's" in that field. Worstell feels that creating a living by writing should be simple and inexpensive.

Most of his work is available through his blog posts long before they become books. This blog-to-book method is a way of sharing and refining his material broadly to everyone.
Details
Erscheinungsjahr: 2014
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781312100350
ISBN-10: 1312100354
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Worstell, Robert C.
Wheeler, Elmer
Hersteller: Lulu.com
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 229 x 152 x 14 mm
Von/Mit: Robert C. Worstell (u. a.)
Erscheinungsdatum: 31.05.2014
Gewicht: 0,38 kg
Artikel-ID: 105256218
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