Jenny Dearborn specializes in the people side of business strategy. She is an experienced executive leader in enterprise technology Sales and Human Resources, a Board Director, Advisor, and Investor. She has been Chief Learning Officer five times, a Chief Talent Officer twice, and a Chief People Officer three times at some of the most respected global technology firms. Currently, she is Chief People Officer at BTS Group-a global consulting firm with offices in 24 countries and customers in 60 countries-and the global leader of their Talent Insights Practice. Jenny's first book, Data Driven, was published by Wiley in 2015 and sold 13,688 copies. Her second book, coauthored with David Swanson, The Data-Driven Leader, was published by Wiley in 2017 and has sold 10,776 copies.

Kelly Rider is a talent and learning strategist who has spent much of her career connecting the dots between business needs and measurable outcomes. She began her instructional design career at StorageTek and moved into progressive leadership roles at ACS/Intellinex, Hewlettt-Packard Enterprise, SuccessFactors, SAP, and PTC. Kelly has worked in Jenny's leadership team for over 10 years and across 5 companies (HP, SuccessFactors, SAP, UiPath, and ProductBoard). Jenny and Kelly come from business consulting and business sales backgrounds, respectively, prior to becoming HR executives and have both made names for themselves in the industry for being data-first and business-savvy thought leaders.

Acknowledgments ix

Foreword xi

Preface xv

Introduction xix

Case Studies xxvii

Section 1: Change What You Measure, Transform What You Can Manage 1

1.1 Commit to Insights, Not Metrics 2

1.2 Embrace Workforce Insights 20

1.3 Let HR (Get Better at) Help(ing) You 34

1.4 Act on the Insights 42

1.5 Key Takeaways 45

Section 2: Enabling Workforce Analytics 47

2.1 Get with the (Workforce Data) Program 47

2.2 Support Data Integration 53

2.3 Fall on the Sword of Data Governance 62

2.4 Understand Workforce Analytics Capabilities 72

2.5 Key Takeaways 87

Section 3: Moving the Goalpost 89

3.1 Remember Yesterday's IT 90

3.2 Know and Demand Excellence 98

3.3 Take Your Preference 106

3.4 Accountability as a Two-Way Street 113

3.5 Key Takeaways 119

Section 4: Become Truly Insight-Driven 121

4.1 Why "Insight-Driven" Matters 122

4.2 Making Culture Your #1 Strategic Asset 124

4.3 Upleveling HR 129

4.4 Creating Your Insight-Driven Culture 146

4.5 Key Takeaways 163

Section 5: Higher Math-Workforce Analytics at the C-level 165

5.1 All About the CHRO 165

5.2 CEO: Be a True Partner, Get a True Partner 174

5.3 Evolve the Power Structure 187

5.4 Integrate HR into the Business 198

5.5 Key Takeaways 211

Conclusion 213

Notes 215

Appendix A: Guide to Workforce Data 233

Appendix B: CEO+CHRO Survey Results 243

Appendix C: Interviewees 249

About the Authors 255

Index 257