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Beschreibung
The papers in this Special Issue show that a new theory of international management built to explain regional-level strategy and structure is required. Internationalization is a well-understood concept at the macro-level: it refers to the increasing economic interdependence among nations. Unfortunately, in the past two decades, many authors from academia and the public policy sphere have made a conceptual quantum leap, equating internationalization with globalization, i.e., the idea that the world is a fully integrated market place. The problem with such a perspective on globalization is that it assumes away the necessity of selectivity in internationalization. Such selectivity is to some extent introduced at the macro-level, but even more importantly, selectivity in internationalization is mainly a firm-driven phenomenon.
The papers in this Special Issue show that a new theory of international management built to explain regional-level strategy and structure is required. Internationalization is a well-understood concept at the macro-level: it refers to the increasing economic interdependence among nations. Unfortunately, in the past two decades, many authors from academia and the public policy sphere have made a conceptual quantum leap, equating internationalization with globalization, i.e., the idea that the world is a fully integrated market place. The problem with such a perspective on globalization is that it assumes away the necessity of selectivity in internationalization. Such selectivity is to some extent introduced at the macro-level, but even more importantly, selectivity in internationalization is mainly a firm-driven phenomenon.
Über den Autor
Alan Rugman is Director of the Center for International Business Education & Research and Professor of Management, Business Economics and Public Policy at the Kelley School of Business, Indiana Univ., Bloomington, USA.
Alain Verbeke is Professor of International Business Strategy, McCaig Chair in Management, Department of Strategy & Global Management, Haskayne School of Business, Faculty of Management, University of Calgary, Calgary, Canada.
Alain Verbeke is Professor of International Business Strategy, McCaig Chair in Management, Department of Strategy & Global Management, Haskayne School of Business, Faculty of Management, University of Calgary, Calgary, Canada.
Zusammenfassung
The papers in this Special Issue show that a new theory of international management built to explain regional-level strategy and structure is required. Internationalization is a well-understood concept at the macro-level: it refers to the increasing economic interdependence among nations. Unfortunately, in the past two decades, many authors from academia and the public policy sphere have made a conceptual quantum leap, equating internationalization with globalization, i.e., the idea that the world is a fully integrated market place. The problem with such a perspective on globalization is that it assumes away the necessity of selectivity in internationalization. Such selectivity is to some extent introduced at the macro-level, but even more importantly, selectivity in internationalization is mainly a firm-driven phenomenon.
Inhaltsverzeichnis
A Transaction Cost Economics Approach
Regional and Global Strategies of Japanese Firms
Regional versus Global Strategy in the US Service Industries
Regional Management Centers in the Asia-Pacific
The Globalization Myth: The Case of China
Globalization Rediscovered: The Case of Uniqueness and 'Creative Industries'
Are the Largest Financial Institutions Really 'Global'?
Environmental Reporting by Multinationals from the Triad
Regional and Global Strategies of Japanese Firms
Regional versus Global Strategy in the US Service Industries
Regional Management Centers in the Asia-Pacific
The Globalization Myth: The Case of China
Globalization Rediscovered: The Case of Uniqueness and 'Creative Industries'
Are the Largest Financial Institutions Really 'Global'?
Environmental Reporting by Multinationals from the Triad
Details
| Erscheinungsjahr: | 2005 |
|---|---|
| Fachbereich: | Betriebswirtschaft |
| Genre: | Recht, Sozialwissenschaften, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Reihe: | mir Special Issue |
| Inhalt: |
iii
170 S. |
| ISBN-13: | 9783409142403 |
| ISBN-10: | 3409142401 |
| Sprache: | Englisch |
| Herstellernummer: | 85026858 |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Rugman, Alan M.
Verbeke, Alain Macharzina, Klaus |
| Redaktion: |
Rugman, Alan M.
Verbeke, Alain |
| Herausgeber: | Alan M Rugman/Alain Verbeke |
| Hersteller: |
Gabler Verlag
Betriebswirtschaftlicher Verlag Dr. Th. Gabler mir Special Issue |
| Verantwortliche Person für die EU: | Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, D-69121 Heidelberg, juergen.hartmann@springer.com |
| Maße: | 216 x 140 x 10 mm |
| Von/Mit: | Alan M. Rugman (u. a.) |
| Erscheinungsdatum: | 17.01.2005 |
| Gewicht: | 0,23 kg |