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Beschreibung

Chapter 1: An Introduction to Tourism

Chapter 2: The Nature of Tourism Demand

Chapter 3: Tourism Consumer Behaviour

Chapter 4: Measuring and Modelling Tourism Demand

Chapter 5: Forecasting Tourism Demand

Chapter 6: Destinations

Chapter 7: The Economic Impact of Tourism

Chapter 8: The Environmental Impact of Tourism

Chapter 9: The Socio-Cultural Impact of Tourism

Chapter 10: Sustainable Tourism

Chapter 11: Tourism and Development Planning

Chapter 12: Tourism, Crises and Disaster Management

Chapter 13: Attractions

Chapter 14: Accommodation

Chapter 15: Events Management

Chapter 16: Intermediaries

Chapter 17: Transportation

Chapter 18: Public Sector and Policy

Chapter 19: Managing Marketing for Tourism

Chapter 20: Marketing Planning

Chapter 21: Marketing Mix Applications

Chapter 22: Information Technology in Tourism

Chapter 1: An Introduction to Tourism

Chapter 2: The Nature of Tourism Demand

Chapter 3: Tourism Consumer Behaviour

Chapter 4: Measuring and Modelling Tourism Demand

Chapter 5: Forecasting Tourism Demand

Chapter 6: Destinations

Chapter 7: The Economic Impact of Tourism

Chapter 8: The Environmental Impact of Tourism

Chapter 9: The Socio-Cultural Impact of Tourism

Chapter 10: Sustainable Tourism

Chapter 11: Tourism and Development Planning

Chapter 12: Tourism, Crises and Disaster Management

Chapter 13: Attractions

Chapter 14: Accommodation

Chapter 15: Events Management

Chapter 16: Intermediaries

Chapter 17: Transportation

Chapter 18: Public Sector and Policy

Chapter 19: Managing Marketing for Tourism

Chapter 20: Marketing Planning

Chapter 21: Marketing Mix Applications

Chapter 22: Information Technology in Tourism

Details
Erscheinungsjahr: 2017
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781292172354
ISBN-10: 1292172355
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Fletcher, John
Fyall, Alan
Wanhill, Stephen
Gilbert, David
Auflage: 6 ed
Hersteller: Pearson Education Limited
Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 197 x 265 x 23 mm
Von/Mit: John Fletcher (u. a.)
Erscheinungsdatum: 16.11.2017
Gewicht: 1,22 kg
Artikel-ID: 110549151